Press Release
Celerant’s ATF-compliant retail software and integration with Lipsey’s makes it easy for firearm dealers to automate store replenishment and drop ship accessory web orders
Celerant Technology, a leading provider of innovative retail solutions for the firearms industry, and Lipsey’s, one of the largest independently-owned wholesale firearms distributors in the country, jointly announce a strategic partnership to help firearms dealers streamline inventory and improve fulfillment. Through Celerant’s integration with Lipsey’s, firearms dealers can import products, automatically reorder inventory, display inventory online and leverage Lipsey’s drop shipping services.
Keeping shelves stocked with the products customers want
Celerant offers two retail solutions for the firearms industry- Stratus Retail for larger dealers, and Cumulus Retail for the smaller dealers. With these solutions, retailers can manage their store, website, range and ATF compliance– all in a single platform. From within the point of sale software, firearms dealers can easily access and browse Lipsey’s product catalog, and import the products they want to sell in-store, eliminating the need to manually enter products into the retail system. Dealers can also reorder inventory with automated purchases orders based on predefined min/max levels, ensuring they have the right products and on-hand quantities throughout the year. Lipsey’s catalog of over 8,500 products focuses on firearms, the heart of every dealer’s inventory, and their industry leading exclusive firearms create excitement and generate revenue for their dealers.
Displaying a wide-variety of products online with drop shipping
Through live, online ‘data feeds’, Lipsey’s current accessory stock levels can be automatically reflected on Celerant’s E-Commerce platforms, iStratus and iCumulus, along with product data, images and descriptions. With minimal effort, dealers can then sell many more products on their websites than they carry in-store. When an order is placed on a dealer’s website, Lipsey’s is automatically alerted and drop ships the order from their warehouse directly to the dealer’s customer along with a custom packing slip and shipping label. That way, dealers can display and sell Lipsey’s merchandise online, without investing in, or stocking, any inventory.
About Lipsey’s
ocated in Baton Rouge, Lipsey’s was originally formed as a wholesale hunting and fishing distributor in 1953. Over time, Lipsey’s position in the firearms industry has steadily risen to become one of the top firearms distributors in the country. Today, the company leads the market in the collaboration and distribution of exclusive firearms. An authority in NFA regulations, Lipsey’s also offers a robust line of silencers, short barrel rifles and accessories.
With a committed focus on relationships, Lipsey’s provides value and innovation to federally licensed firearms dealers and the industry’s top manufacturers. Lipsey’s also prioritizes community, charitable giving and wildlife conservation and has been recognized locally and nationally for its many team-led contributions. To find out more about these and other Lipsey’s offerings, please visit www.lipseys.com.
Learn More
To learn more about Celerant’s partnership with Lipsey’s, please visit https://www.celerant.com/partners/lipseys/.
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