Press Release
Retailers can save time and more easily update their product database with comprehensive product data from manufacturers
Celerant Technology, a recommended point of sale and eCommerce provider of IndiePet, is expanding its point of sale functionality by offering a new software integration to IndiePet members. The new functionality within Celerant’s retail software grants access to product data with updates from manufacturers directly into the IndiePet Open Catalog. The data will be accessible from within Celerant’s retail software, saving retailers time and reducing errors by no longer needing to manually update data between the two platforms.
Saving Time by Removing Manual Data Uploads
The expanded ability of the IndiePet Open Catalog means that retailers can pull data directly from manufacturers participating in the program. Up-to-date product information, accurate MSRP and MAP pricing, and ease of use will help retailers sell merchandise more effectively. The added benefit is the time saved for retailers, as the integration automates tasks like exporting spreadsheets, hand-entering information, and uploading data, eliminating the need for manual processes.
Celerant Integration Streamlines Open Catalog Program Use
Retailers can easily add new products to their POS system database, along with detailed product data, directly from the IndiePet Open Catalog. Alternatively, retailers can also create new products in their inventory when placing purchase orders within their Celerant retail system. Search visibility is made easier with additional search filters and the option to add additional search fields for more accurate product drill-down.
Future Plans for Expanded Functionality with IndiePet Open Catalog
Celerant will soon expand the integration to include an online product feed that will enable retailers to sync digital assets, such as product images, consumer-facing descriptions, and more, to instantly populate on their website and mobile shopping app. The integration will help make this valuable and up-to-date product information more accessible directly from manufacturers.
Looking to Get Started?
IndiePet members using Celerant’s point of sale software can get started at no additional cost by reaching out to their Celerant account manager. For retailers not yet using Celerant’s retail software, or those interested in joining Indiepet, can learn more at www.celerant.com/IndiePet.
To get a demonstration of the integration in action, come visit Celerant at SuperZoo at booth #4161. Click www.celerant.com/SuperZoo to learn more and take advantage of the SuperZoo promotion.
IndiePet, or the Independent & Neighborhood Pet Retailer Association, a nonprofit trade association, was established in 2020 by independent pet business owners. IndiePet’s mission is to help independent pet retailers, manufacturers, distributors, and service providers work together to strengthen the pet industry and support the wellbeing of North American pets and pet owners.
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