Press Release

Press Release
Celerant Technology, a leading provider of retail software for the firearms industry, today announces a partnership and integration with Countrywide Sports (CWS). CWS is a top distributor of firearms, ammunition and accessories in the United States, serving federally licensed dealers, both large and small. By joining forces, dealers can automate their supply chain and carry more merchandise in their store, website and shooting range, while managing their entire business and ATF compliance as one.
Countrywide Sports is a one-stop firearm/ammo wholesale store offering a wide range of top brands, great prices and fast shipping. Through Celerant’s point of sale, dealers can access Countrywide’s catalog and import all the products they want to carry in bulk, with no manually entry. Dealers can send automated purchase orders to Countrywide Sports from the software’s backend by setting up minimum/maximum inventory levels to ensure their store and range is stocked with the products customers need, and to minimize overstock.
Countrywide Sports provides access to their available inventory through data feeds. Dealers can pull and display these data feeds on Celerant’s eCommerce platform and in-store kiosks with product names, descriptions, images, pricing and current stock levels. Prices are automatically mapped from the retail database; and product data is refreshed on a regular basis. The data feeds make it easy for dealers to build their website with product data, and offer more items online and in-store. All orders, whether processed in-store or online, are managed in the software’s back office; orders can be routed to Countrywide Sports for drop shipping to the customer, store, or another dealer through Celerant’s built-in FFL Locator.
Automate supply and carry more products with CWS for your firearms store, website and range. Get started at https://www.celerant.com/partner/countrywidesports/.
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