Full-Line Outdoor Retailer

Vance Outdoors unifies five stores, eCommerce and two warehouses with scalable enterprise retail software that facilitates growth.

Vance Outdoors needed retail software to help them grow from two stores into a full-service hunt/camp/fish retailer.

From retail locations and eCommerce to to multiple business lines, Vance stands out for delivering exceptional customer service at a competitive price.

Vance Outdoors unifies its different retail units using ONE enterprise retail software that gives it instant visibility into its business health.

Full-Line Outdoor Retail Challenges

As an outdoor sporting goods retailer, Vance Outdoors was quickly growing without adequate retail software to keep pace with them. Inventory was challenging to manage as they supplied customers across various industries. They were using one unstable eCommerce website that didn’t have the tracking filters they needed for data analysis and drill-down.

Vance Outdoors Retail Success Story Challenges

Complex Business Structure Old software didn’t facilitate the management of multiple stores and online sales
Struggling eCommerce Growth Lacked software integrations that worked in tandem with their eCommerce websites
Inventory Tracking Difficulties Prior software lacked in-depth reporting metrics or filters to search merchandise
Limited System Scalability Couldn't expand on existing system functions as it wasn't built for business growth

Vance Outdoors Retail Success Story Solution

Full-Line Outdoor Retail Software Solution

Vance Outdoors uses enterprise retail software that gives them insight anywhere they need. New system modifications are easy to add as their needs evolve. They recently opened a 5th store location, with 2 eCommerce websites and warehouses that let them fulfill orders throughout their different business lines.

Real-Time Enterprise Visibility All-in-one retail software seamlessly ties together 5 stores/eCommerce/warehouse into ONE system
(eCommerce Customization Multiple eCommerce websites tie together with the retail software for streamlined fulfillment and/or drop shipping with suppliers
Comprehensive Reporting Tools Advanced retail software features multiple filters and a 3-D product matrix for efficient inventory tracking
Retail Software Scalability Customizable point of sale system can quickly integrate additional functionality as needed

Vance Outdoors expands their business with Celerant’s Stratus Enterprise software.

Omnichannel Hunt/Camp/Fish Retail Success

Vance Outdoors manages every aspect of their complex retail operation with a single retail software solution. Real-time connectivity across all sales channels ensures accurate stock levels, efficient product transfers between stores, and timely fulfillment of customer demands.

The eCommerce division continues to grow significantly, rivaling the size of the retail division with the integration of online and retail operations. Customers can shop online and check product availability before visiting stores, enhancing the overall shopping experience.

Vance Success Story Retail Success Story Outcome

Retail software scalability allows Vance Outdoors to expand its operations without software limitations. Adaptability supports their growth and future needs, ensuring success and continuous customer retention.

Explore Sporting Goods Solutions

“We were looking for something adaptable and scalable to grow with us. Celerant customized and built unique sites for each of our divisions. If we weren't using Celerant, it would probably take six different software to make that happen. Finding software that can manage colors, weights, and sizes while still providing good reporting is hard.”

– Kevin Chandler, CIO, Vance Outdoors